Thanks Mark, it is a start. We have been able to secure over $300,000 worth of space for the cost and installation of the 4'X6' posters, at transit shelters, buses, TVs in hospitals, and gyms. We begin on billboards in the Spring. The artwork was donated and received the gold award for advertising for charities in Canada.
All space has been supplied at no cost from some generous corporations and cities.
This has all been accomplished by 1 volunteer who does not have bladder cancer.
We will next be targeting the general practitioners next fall with the same advertising except the wording will be "Not Yellow, Something Is Wrong"
Our success with our 5K Walk in 2012 has made this all possible.
Our goal over the next 3 years is to have bladder cancer known as well as prostate cancer.
We have been blessed with many dedicated volunteers.
Jack